Jeunesse Global

Overview

Jeunesse was founded on September 9, 2009, in the Orlando, Florida area by Randy Ray and Wendy Lewis, growing quickly into one of the larger network-marketing companies in the health-and-beauty space, selling under a "Youth Enhancement System" branding umbrella that spans topical skincare lines and ingestible nutritional supplements. Like most direct-selling companies, it distributes products exclusively through a network of independent distributors who earn commissions on personal and downline sales under a binary-structured compensation plan, rather than through retail stores. The company expanded internationally over the following decade, with press and industry-directory sources describing operations across well over a hundred markets in the Americas, Europe, and Asia-Pacific, supported by regional subsidiary offices. Jeunesse's corporate ownership has changed hands multiple times in recent years: the original founders sold the company to LaCore Enterprises in January 2023, and in 2024 the Jeunesse brand and assets were further divided between two other companies, Velovita, Inc. and Greenway Global, which have disputed the resulting rights in litigation continuing into 2025. Because of this, the current single corporate owner of the Jeunesse name and business is not clearly established from public sources at this time. Florida Division of Corporations (Sunbiz) records for Jeunesse, LLC still list 650 Douglas Ave, Altamonte Springs, FL 32714 as the entity's principal address as of a January 2024 filing update.