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Thirty-One Gifts

Thirty-One Gifts LLC was a US-based direct-selling company that sold personalized handbags, totes, and home-organization products through independent consultants; it ceased operations by the end of 2024 after 21 years in business.

Founded2003
HeadquartersColumbus, United States
CategoryHandbags, totes, and home-organization/gift products

Overview

Thirty-One Gifts was founded in 2003 by Cindy Monroe, who began the business in the basement of her home in Chattanooga, Tennessee, before relocating operations to the Columbus, Ohio area as the company grew. It built its business around personalized purses, totes, storage bins, and other home-organization and gift items, sold primarily through in-home and online "parties" hosted by independent sales consultants across the United States and Canada, a structure commonly described as a party-plan direct-selling model with unilevel-style commission tiers. The company grew into one of the larger US direct sellers, at one point reporting annual sales approaching 800 million US dollars, and was a member of the Direct Selling Association. In 2020, investment firm Kanbrick (led by Tracy Britt Cool) took an ownership stake and became a partner alongside founder Cindy Monroe. In October 2024, Monroe informed the company's consultant network that Thirty-One Gifts would wind down operations, and the company closed by the end of 2024, following a broader wave of exits and restructurings among direct-selling companies in that period. Because it is no longer an active business, current operational details (staffing, product lineup, live contact channels) should be treated as historical rather than current.

Company details

OwnershipPrivate (majority stake held by investment firm Kanbrick alongside founder Cindy Monroe as of 2020); ceased operations by the end of 2024
CompensationParty plan (in-home/online parties) with unilevel-style commission structure, per third-party direct-selling industry sources
HeadquartersColumbus, OhioUnited States
Key marketsUnited StatesCanada
Social
Sources: Direct Selling News, Thirty-One Gifts to End Operations by Year End (Oct 2024), Southern Maryland News Net, Founder announces closure, Direct Selling News, Cindy Monroe tag/profile, LinkedIn company page, Instagram official account

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