Zinzino

Overview

Zinzino began in 2005 as a direct-sales company for coffee and lifestyle products in Scandinavia. In 2012 it acquired Bio Active Foods and pivoted to its current "test, don't guess" model, pairing at-home health tests (such as its BalanceTest for Omega-6:3 ratios) with subscription-based supplements like BalanceOil+, alongside skincare and weight-management lines. The company sells through a network-marketing/direct-selling structure of independent Partners who earn commissions on personal and team sales, rather than through retail stores. Zinzino AB (publ) is a publicly traded holding company listed on the Nasdaq First North Premier Growth Market in Stockholm under ticker ZZ B. Zinzino describes itself as operating in more than 100 markets worldwide, with a base in Scandinavia (Sweden, Norway, Finland, and the Baltics) and additional offices covering North America, Australia, and parts of Asia. The company has reported multi-year revenue growth, crossing the €100 million and later €200 million annual revenue marks in recent years, though exact-year figures should be checked against its latest annual report before being cited precisely.