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Daniel Okafor

Opportunity Evaluation Writer

Daniel helps readers vet home business and direct selling opportunities with clear due diligence checklists and the right questions to ask.

Articles by Daniel Okafor

A plain look at what separates legal direct selling from an illegal pyramid scheme, and the questions to ask before joining.

A plain language look at what social selling actually means, how it differs from cold pitching, and what makes it work.

A clear, practical breakdown of how party plan selling and network marketing actually differ, and how to tell which one a company runs.

A clear way to match home based business ideas to your skills, time, and budget, including how direct selling compares.

A practical, no hype way to check whether a direct selling company is worth your time before you sign up.