Lead Generation & Sales
Referral Program Design for Direct Selling Companies
How to design a customer referral program that actually converts, protects margin, and stays clear of recruiting rules.
Sep 9, 2026 · By Priya Bennett · 4 min readPlondo Learn
Guides for MLM and direct selling teams
Practical, plain language guides on choosing and running direct selling software, structuring compensation plans, generating leads, and putting AI to work for your field. Pick a topic below or browse the latest articles.
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MLM & Direct Selling Software
Guides on choosing, running, and getting more from MLM and direct selling software, from replicated sites to full back office platforms.
Explore →Back Office & Operations
Practical advice on distributor management, order processing, reporting, and the operational systems that keep a direct selling company running.
Explore →Compensation Plans
Breakdowns of binary, unilevel, matrix, and hybrid compensation plans, and how to design or evaluate one for your business.
Explore →Lead Generation & Sales
Strategies and tools for generating leads, running funnels, and closing more sales for direct selling and network marketing teams.
Explore →AI for Direct Selling
How AI employees, voice agents, and automation are changing recruiting, training, and sales for direct selling and network marketing companies.
Explore →Legal Marketing
Guides on how law firms get cases and choose the people who market for them, covering paid search, local service ads, website ownership, and what bar advertising rules let an agency promise.
Explore →Shopify Integration
How MLM and direct selling software integrates with Shopify, from storefront and checkout to distributor commissions.
Read the guide →Mobile App for Direct Selling
Run your MLM back office from your phone: live commissions, approvals, and distributor management on mobile.
Read the guide →State of Direct Selling 2026
Global direct selling statistics for 2026: market size, salesforce, top markets, and the largest companies, all sourced.
Read the guide →Latest articles
See the Plondo Radar →
Lead Generation & Sales
How to Qualify Leads Before Handing Them to Distributors
Why unqualified leads burn out distributors, and how to score, route, and hand off prospects while they are still warm.
Sep 7, 2026 · By Bianca Ellis · 4 min read
Lead Generation & Sales
Email Marketing Automation for Direct Selling Teams
How direct selling companies use email automation to nurture leads and customers without sounding like a form letter.
Sep 4, 2026 · By Orkan Arat · 4 min read
Lead Generation & Sales
Distributor Personal Website Best Practices
How to design replicated distributor websites that convert visitors instead of confusing them, and what to lock down at corporate.
Sep 2, 2026 · By Priya Bennett · 4 min read
Compensation Plans
Rank Advancement Requirements How to Set Them Fairly
How to design MLM rank advancement requirements that reward real sales, balance leg volume, and stay clear for distributors to track.
Aug 31, 2026 · By Orkan Arat · 4 min read
Compensation Plans
How to Model a Compensation Plan Before Launch
How to model a compensation plan before launch using historical data, growth scenarios, and financial sign off.
Aug 28, 2026 · By Teresa Brooks · 4 min read
Compensation Plans
Stairstep Breakaway Compensation Plan Explained
A plain explanation of the stairstep breakaway plan, how legs break away, and where this classic model still works well.
Aug 26, 2026 · By Dennis Carter · 5 min read
Compensation Plans
Hybrid Compensation Plan Explained
How hybrid compensation plans combine binary, unilevel, and matrix elements, and what that means for your software.
Aug 24, 2026 · By Teresa Brooks · 4 min read
Back Office & Operations
International Expansion Back Office Requirements for MLM Companies
What actually breaks in your MLM back office the moment you open a new country, and how to sequence expansion correctly.
Aug 21, 2026 · By Brent Standing · 4 min read
Back Office & Operations
MLM Returns and Refund Policy Best Practices
A practical guide to writing an MLM returns and refund policy that satisfies regulators and protects your margins.
Aug 19, 2026 · By Brent Standing · 3 min read
Back Office & Operations
Distributor Onboarding Checklist for New Enrollees
A practical checklist for onboarding new distributors, from account setup to a ninety day plan that keeps people active.
Aug 17, 2026 · By Teresa Brooks · 4 min read
Back Office & Operations
MLM Order Fulfillment Automation
How MLM companies automate order fulfillment so shipping, inventory, and commissions stay accurate as the business grows.
Aug 14, 2026 · By Brent Standing · 4 min readApproved Partner
Shopify Partner
Seamless Shopify integration for MLM & direct selling software
Plondo is an approved Shopify Partner. We connect your direct selling back office, distributor genealogy, and commissions straight into Shopify, so your storefront, orders, and payouts all run as one system. Sell on Shopify, run the MLM software behind it with Plondo.