Direct Selling in Miami: A Gateway to Latin America

Miami has 487,014 residents, and the metro around it holds 6,457,988. About 77 percent of city residents age 5 and older speak a language other than English at home. The local economy is tied to trade with Latin America and the Caribbean. For direct selling, that makes Miami a natural base for companies that sell in Spanish and Portuguese.

Why Latin American trade shapes Miami

The Greater Miami Beacon Council describes Miami as the leading U.S. trade partner to Latin America and the Caribbean. It says about one third of all U.S. exports to the region move through Miami. Trade and logistics support about 30,000 direct local jobs and more than 340,000 jobs across Miami Dade County's wider industry.

Those numbers explain why a direct selling company might open an office here. Shipping, customs, and bilingual staff are close by. A company that plans to enter Mexico, Colombia, or the Caribbean can test its message with Spanish speaking leaders in Miami first.

Companies headquartered in Miami

The Real Brokerage and Shaklee both list Miami as their headquarters city in Plondo's directory. The list below is live.

Miami in numbers

City population, 2024: 487,014^[1]
Miami Fort Lauderdale West Palm Beach metro population, 2024: 6,457,988^[2]
Share of U.S. exports to Latin America moving through Miami: About one third^[3]
Latin American and Caribbean air imports and exports handled by Miami International Airport: 80 percent of imports and 70 percent of exports^[3]
Direct local jobs in Miami trade and logistics: About 30,000^[3]
Jobs sustained across the wider Miami Dade trade and logistics industry: More than 340,000^[3]
FedEx Latin America and Caribbean headquarters: Established in Miami, per a FedEx executive quoted by the Beacon Council^[4]
Hispanic or Latino residents of the city, 2024: About 71.5 percent^[5]
Foreign born residents of the city, 2024: About 56.9 percent^[5]
Residents age 5 and older who speak a language other than English at home, 2024: About 77.2 percent^[5]
The Real Brokerage headquarters: 701 Brickell Avenue, Miami (SEC filing address)^[6]
Shaklee headquarters: 4040 NE 2nd Avenue, Miami^[7]
MONAT Global headquarters: 10000 NW 15th Terrace, Doral^[8]

A Spanish first market

Most people in Miami speak another language at home. About 71.5 percent of residents are Hispanic or Latino, and about 56.9 percent were born outside the United States. A training deck, a compliance notice, or a payout statement that exists only in English leaves most of the city outside the conversation.

A Miami team can run its meetings, chat groups, and back office in both Spanish and English. Plondo's software supports 61 languages, including Spanish and Portuguese, so one back office can serve a Brickell sponsor and a distributor in Bogota or Sao Paulo.

The wider Miami Dade area

Not every company with a Miami address sits inside city limits. MONAT Global is listed in Plondo's directory under Doral, which is a separate city in Miami Dade County. The live company list matches the city name exactly, so Doral does not appear in it.

A founder searching for a nearby partner or a leader looking for a new home should look across the whole county. Teams here move between cities for work every day, and customers do the same.

Miami leaders: bring your team to a new home, free

If you lead a Miami team inside a direct selling company that Plondo has no relationship with, you can ask for a new home through Plondo's placement service. The service is free, and Plondo earns no placement fee. Your application is confidential.

Apply confidentially

Software for Miami direct selling companies

Plondo builds the commission engine, back office, replicated sites, and AI employees for direct selling companies. A Miami company can launch with Spanish and Portuguese on day one, offer distributors a site in their own language, and use AI employees to answer common questions at any hour. That helps teams that span time zones across the Americas.

See Plondo direct selling software

Frequently asked questions

Which direct selling companies are headquartered in Miami?

Plondo's directory lists The Real Brokerage and Shaklee with Miami headquarters. MONAT Global is listed in nearby Doral. The directory is a working list and changes as companies are added.

Why do direct selling companies look at Miami for Latin America?

The Beacon Council says about one third of U.S. exports to Latin America move through Miami. It also says Miami International Airport handles 80 percent of air imports and 70 percent of air exports for the region. Logistics, bilingual staff, and trade partners are close at hand.

How much of Miami speaks Spanish or another language at home?

About 77.2 percent of Miami residents age 5 and older speak a language other than English at home, based on the 2024 American Community Survey. About 71.5 percent are Hispanic or Latino. Plan for Spanish first material, with English as a second track.

Does the Miami metro include more than the city of Miami?

Yes. The Miami Fort Lauderdale West Palm Beach metro had 6,457,988 residents in 2024, while the city had 487,014. Many companies and distributors live in nearby cities such as Doral.

I lead a team in Miami. How do I apply to move to a new company?

Use the Business From Home leaders page. Plondo checks that your current company has no relationship with Plondo, and the service is free and confidential.

Sources

U.S. Census Bureau, city population estimates, Vintage 2024 Open source
U.S. Census Bureau, metro population estimates, Vintage 2024 Open source
Greater Miami Beacon Council, Trade and Logistics Open source
Greater Miami Beacon Council, home page Open source
U.S. Census Bureau ACS 2024 one year estimates for Miami city (Census Reporter profile) Open source
U.S. Securities and Exchange Commission, EDGAR company page for Real Brokerage Inc Open source
Shaklee, contact page Open source
MONAT Global, contact page Open source